Brandon Jaradat | Neat
Founder of Neat
Brandon Jaradat is the founder of Neat, a short-term rental cleaning and property management company in Nashville, TN.
What businesses do you run?
I’m Brandon Jarrad, owner of Neat, a short-term rental cleaning and property management company based in Nashville. We’ve been in business for about four years now, and we’ve grown into one of the largest companies in the city with over 100 listings under our management. What started with just one property has organically expanded into a thriving operation that handles everything from cleaning to property management for short-term rentals across Nashville. It’s been an incredible journey of growth and learning, and I’m proud of what we’ve built.
How did you get started as an entrepreneur?
My journey into entrepreneurship began long before I even realized it. As a kid, I watched my dad work in high-level positions in the telecom industry. His job was always stressful, especially with the constant restructures in corporate America. Every six to twelve months, companies would restructure, and even high-level employees like my dad were at risk of losing their jobs—completely out of their control. That uncertainty really stuck with me. My dad always told me, "If you ever get the chance to create your own business, do it." That advice planted a seed in my mind from a young age.
When I met one of my current business partners, he had already purchased a few short-term rental properties and learned the ins and outs of the industry. He became somewhat of a mentor to me. Around the same time, one of my other business partners and I were looking for a business opportunity. My mentor saw that potential and brought us in, showing us the ropes of short-term rental management. From there, we started small—with just one property—and over the years, we’ve grown Neat into a company with 100 listings in Nashville. It’s been a great experience, not just in building a business but also in learning how to generate business, handle customers, and increase bookings.
How do you think about growth in your current business? How do you plan for the future?
Growth for Neat has always been organic. We started with just one property, and over time, as we built relationships and earned trust, more opportunities came our way. Our focus has always been on providing exceptional service—both in terms of cleanliness and property management. We wanted to build a company that owners could rely on and that renters would love. That approach has paid off, allowing us to scale from one listing to 100 in just a few years.
As we look to the future, our plan is to continue growing sustainably. We’re always looking for ways to refine our processes and improve our services, but we’re careful not to grow too fast or lose the personal touch that’s made us successful. Property management is all about relationships—whether it’s with the property owners or the guests staying at the properties. We want to continue strengthening those relationships while expanding our reach.
What advice do you have for aspiring entrepreneurs?
The best piece of advice I can give to aspiring entrepreneurs is to find a mentor. I was lucky enough to have someone take me under their wing, show me the ropes, and guide me through the early stages of building a business. That mentorship was invaluable. If you’re interested in a specific field, like property management, my advice would be to get a job in that field first. Learn the business on someone else’s dime. Work for a company in that industry and soak up all the knowledge and experience you can.
Starting your own business right out of school can be incredibly tough, but if you take the time to learn from someone who’s already successful in your desired field, you’ll be much better prepared when it’s time to go out on your own. Entrepreneurship isn’t something you can just jump into—it takes time, experience, and learning from those who have been there before you.
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Brandon Jaradat 0:00
My name is Brandon Jaradat. I'm the owner of neat we are a short term rental cleaning and property management company in Nashville, one of the largest we started about four years ago. Great experience to build my own company. Learn throughout the years and just kind of teach myself and learn from other people in the organ or in the in the business of how to generate business, how to handle customers, how to increase our bookings. So it's been a very good experience. When I was a kid, actually, my dad worked in telecom and high level positions. And growing up, I just kind of watched him always stressed about his job, whether he was going to have a job working in corporate America, they go through restructures every six to 12 months, and in those restructures, people, high level people, especially, will lose their job and out of their control just from companies restructuring. So I didn't ever want to be in that position. So he told me at a young age, if I ever had the chance to create my business, that I should go for it and do it. So that was always a seed planted in my mind. Growing up, I didn't know what that would be or what I would end up doing when I grew up and graduated college, but we wanted to have more of a life, be able to have control of our time. So that's really where that idea came from. Having said that, when I met one of my business partners, now, he had purchased a couple of short term rentals himself, and had kind of learned the game. So he was more of like a mentor to me. And when he learned that, you know, that's something that me and one of my other business partners were looking for to start our own business, he brought us in, kind of showed us the ropes. And then again, a few years ago, we started with one property, and then organically, we grew and now we have 100 listings in Nashville. Think the thing that would allow someone to be successful in entrepreneurship is one finding a mentor or someone that they can learn from. Luckily, I've had that over the past few years, someone that has taught me quite a bit and brought me in and kind of showed me the ropes. My advice to someone who wants to be successful is find a mentor. Or if you have a field that you're looking to be successful in, or eventually start your own business, go learn on someone else's dime, apply for a job, like, for instance, if you were wanting to come to my field, if you weren't learn property management, go find a property management company and start out with them and learn the ropes from them, and then eventually you can branch out on your own. But just jumping from, you know, high school or college graduate to in your own business is very tough, but if you can just find someone to teach you the ropes, or take a year or two and under study, someone that'll help you be successful.
